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Tuesday 24 October 2017
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Forest Corporation gears for marketing of its material goods

Shimla: In the meeting of Committee on Diversification of Crop Management, here today, Vice- Chairman of State Forest Corporation, Kewal Singh Pathania stated that Corporation were exploring the possibilities for marketing the best species of timber through global e-tendering process. He said that Corporation was also launching its website, which will contain relevant information about forest wealth and marketing tactics for the sale of best timber.

Pathania revealed that possibilities were also being explored to manufacture bamboo goods and furniture so that it could be sold at profitable rates so as to increase the income of the corporation. He added that the modalities pertaining to the furniture requirements of all the departments was being worked upon wherein the same would be met through the corporation which will get the quality furniture made through its units situated at Shamshi, Hamirpur and Baijnath. Effective steps would be undertaken for increasing the sale of the corporation by selling timber through its depots at Manthuwala in Nahan, Nurpur, Baddi, Dhanotu, Bhaderwa, Chamba etc depending upon the different variety of woods available in such depots.

It was decided in the meeting that marketing executives would be stationed at different furniture factories of the corporation and efforts would be made to adopt sound marketing strategies for increasing the sale of the furniture, besides giving it adequate publicity, said Pathania

It was also discussed as how to market the best species available in the State. A decision was taken to submit the proposals to Forest Minister Thakur Singh Bharmouri for final say, said he.

Managing Director, Forest Corporation, J.S.Walia, Executive Director, S.K.Sharma, Director Administration, B.D. Sosayal were also present in the meeting amongst others.



Rahul Bhandari is Editor of TheNewsHimachal and has been part of the digital world for last eight years.